10 Mar Over 4m hits for Jennifer Aniston SmartWater viral video
Here's some clever viral marketing from Coca-Cola - its Glaceau SmartWater viral video featuring Jennifer Aniston has, to date, topped the four million hits barrier on YouTube.
...10 Mar The widget-free way to foamy stout
When pouring a can of stout such as Guinness, the physics behind the satisfying head of beery foam that forms is probably the last thing on most people's minds. A new study has investigated the phenomenon in depth, and suggests a new...
10 Mar Govt mulls stronger liquor laws
Government is mulling tougher alcohol laws including raising the minimum drinking age from 18 to 21 years, says Social Development Minister Bathabile Dlamini....
10 Mar We really do want clean, green products
If you could choose to buy products from companies supporting fair trade and campaigning to end testing on animals and child trafficking, would you do so? What about companies that reduce their carbon emissions and opt for cleaner, greener technology? Research...
10 Mar Obituary for ‘Mr Jaegermeister’, marketing trailblazer
Jaegermeister fans this weekend should raise a glass to a man who not only transformed a little-known tipple into a top-selling liqueur, but also pioneered football shirt sponsorship. Guenter Mast, who died last week of heart failure aged 84,...
10 Mar Science-based classification for SA potatoes
For the very first time, the eating quality of South African potatoes cultivars from different production regions has been determined ...
10 Mar Gourmet meals on wheels
There's a revolution on the go in British street food. Alongside the gourmet farmers' markets that populate the weekends, the food truck offers a whole new way to enjoy eating on the go. And they're not alone in their...
10 Mar Cocoa prices edge to 32-year high
Cocoa prices nudged 32-year highs over $3,714 a tonne yesterday after Laurent Gbagbo, the incumbent president, decreed that the state would become the sole purchaser of cocoa in the world's top grower and handle its export. ...
10 Mar EFSA rules caramel colours are not carcinogenic or genotoxic
The European Food Safety Authority (EFSA) has concluded that caramel colours are not carcinogenic or genotoxic, and there is no evidence that they have adverse effects on human reproduction and child development.
...10 Mar LED lighting makes food look more appetising
Grocers are now discovering a secret that jewellers and actors have known for years: lighting matters. New kinds of LED lighting technology are invading retail stores with a dual purpose: saving energy and luring shoppers. ...
10 Mar Targeting the quackery of Patrick Holford
We could be forgiven if often we feel like Alice after falling down the rabbit-hole. We’re surrounded by a world in which we just don’t seem to fit – too big, too small, too fat, too old. In this confusion we’re...
10 Mar EFSA reconfirms aspartame safety
The European Food Safety Authority (EFSA) has rejected two soft drinks research papers that questioned the use of aspartame in beverages....
10 Mar Subway beats McDonald’s to become world’s top restaurant chain
Subway has surpassed McDonald’s to become the world’s largest restaurant chain in terms of units, the sandwich company confirmed March 7.
...07 Mar New way to measure fat
Scientists have developed a new way to measure whether a person is too fat without having people step on the scale. The new measure, called the Body Adiposity Index, or BAI, relies on height and hip measurements, and it is meant to offer a more...
06 Mar Woolies first SA company to commit to sustainable palm oil
Woolworths has become the first South African company to become a member of the Roundtable on Sustainable Palm Oil. It has publicly committed to using palm oil derived from sustainable sources in the production of its toiletries and foods – but...
06 Mar Woolies first SA company to commit to sustainable palm oil
Woolworths has become the first South African company to become a member of the Roundtable on Sustainable Palm Oil. It has publicly committed to using palm oil derived from sustainable sources in the production of its toiletries and foods – but...
04 Mar Clive’s Column January 2011
Featured this month: Backsberg's Tread Lightly wines in Mondi Plastic's new PET bottle; Distell's Nachtmusik; Doritos Late Night 'Interactive' pack; Fair Cape's Weet-Bix tub and six packs; new Cadbury Dairy Milk wrappers.
...03 Mar Breathing more profit into chocolate bars
The recipe for chocolate bars is fairly standard: cocoa, cocoa butter or other oils, sweeteners, and perhaps some nuts or a fruity filling. Now, with prices for cocoa, sugar, and other commodities soaring, candy makers are finding a simple ingredient—air—can help pump up profits.
...03 Mar Coca-Cola gets another billion dollar brand
Coca-Cola Company has added Minute Maid Pulpy to its portfolio of brands that have achieved global retail sales of more than $1bn, bringing the number of its billion dollar brands to fourteen. Minute Maid Pulpy reached the $1b sales mark in only five years.
...03 Mar Don’t overlook emerging markets when it comes to innovation
Pulpy may be unfamiliar to us but Coca-Cola’s top-selling fruit drink is all the rage in Shanghai, Jakarta and Mexico City. Introduced in China and rolled out across Asia and Latin America, it is now set for launch in other regions, including...
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