ERISTOFF Vodka, one of the fastest-growing vodka brands in the world, has been launched in South Africa. ERISTOFF forms part of the global Bacardi brand portfolio, which also includes Bacardi Superior, Bombay Sapphire, Grey Goose and Martini.
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Stellen Fine Wines is giving South Africans a new refresher with some Latin appeal; a sparkling red wine with cola named Colathemba. [Click to enlarge].
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BOS Ice Tea has added another member to its family of organic Rooibos products: new BOS one litre and 500ml Tetra Prisma packs.
...Adult and/or non-alcoholic soft drinks are an obvious beverage trend - and tapping into this is a new, alcohol-free sparkling white [not referred to as wine] launched by Distell's The House of JC Le Roux. As the liquor giant says, "Now fashionistas have a sophisticated...
In the wake of the cider market's growth spurt, Tell’s Premium Cider has launched what it claims as South Africa’s first commercially available, authentic pear cider. The Stellen Fine Wines brand first entered the market with a premium, off-dry apple cider earlier this year, eliciting...
Bokomo has taken its ProNutro brand into a new category, and an apt one for its positioning, with the introduction of Special Edition ProNutro Active range: a range of high-protein shakes that have been formulated to meet the needs of an active individual...
Mainstay has added a new variant to its ready-to drink-cocktail range, Mainstay … on the Beach, which is will be released nationwide this month. The new variant, commonly known as ‘Sex on the Beach’, is made from Mainstay...
Hooch Fox, in the Ceres Beverage stable, has just launched new Hooch LITE, claimed as the first light alcoholic fruit beverage range in three delicious fruit flavours....
Stellen Fine Wines has entered the competitive cider market with the launch of a new cider, Tell's. According to Distell, cider is the fastest-growing alcoholic beverage, outpacing the growth in beer, wines, spirits and flavoured alcoholic beverages. Datamonitor reports that in 2010 the...
Wellington-based Pacmar has stepped onto a new juice platform, launching Wilde 100% Fruit Juice, its first 100% “made from concentrate” fruit juice range to be produced under the Pacmar brands and an extension to its existing premium range, Wilde 100% Pure Pressed Fruit Juice....
In its latest venture to grow its South African business, KWV has launched another new product, jimmijagga, a new ready-to-drink (RTD) fusion wine spritzer. Hitting the Gauteng shelves late last year in time for the summer holiday season, this debut follows KWV's earlier launch of...
Yes! is a new carbonated soft drink, launched in December 2011 in the Western Cape, on a marketing platform of being "a new youth product talking directly to the South African youth market and allowing them a different experience and vision", according to...
Liqui-Fruit, South Africa’s favourite fruit juice brand*, has introduced Liqui-Fruit Sparkling, a new range of carbonated 100% fruit juice dual flavour blends, with no added sugar or preservatives and a 12 month shelf life. ...
Versus wines, popular with South African consumers for their value positioning, has expanded the range to include a two-litre box wine, available in red, white and rosé....
Toby Schechter, founder and MD of Scheckter's Organic Beverages, former racing driver and son of South Africa's famous Jody Scheckter, has launched Scheckter's OrganicEnergy, described as the first 100% organic and vegetarian-certified energy drink in South Africa.
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Breaking out of its traditional liquor mould, KWV South Africa is set to shake up the local industry as it expands into the growing ready-to-serve (RTS) market with the launch of new product Ciao.
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Appletiser has added 350ml and 1.25l PET bottle options to its popular sparkling fruit juice range. This new pack offering is intended to "revolutionise the brand by improving its convenience and value offering and enabling more South Africans to enjoy more Appletiser, more often", says...
Downsizing pack sizes is a marked food-bev industry trend in these recessionary times, and now Distell is doing with one of SA's best-known Méthode Cap Classique wines, Pongrácz, that's been launched in a petite 375ml bottle.
...NoMU, one of SA’s fastest-growing food innovation brands, has launched an everyday drinking chocolate, building on the success of its top-selling sugar-free hot chocolate.
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In response to rising consumer demand for more environmentally-friendly packaging, Woodlands Dairy in the Eastern Cape has chosen Elopak’s two-litre Maxi curve Pure Pak carton to launch its First Choice Still Water.
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