
08 Sep 2022 Lancewood launches a new indulgent yoghurt range
Who needs a slice of cake, a slab of chocolate or a box of sweets when you can have the best of both worlds in your fridge? With the launch of its new double cream indulgent yoghurt range, Lancewood offers consumers a novel option for guilt-free indulgence.
Commenting on yet more apt NPD from the George-based dairy producer, Lancewood marketing manager, Shereen Anderhold, says the introduction of the new range represents the perfect addition to their existing selection of quality yoghurts, offering up an ideal guilt-free alternative for those occasions when only a sweet treat will do.
“We learnt during lockdown that consumers were in search of healthier alternatives to ice-cream, chocolate and cake – and yoghurt met this need,” says Anderhold. “This inspired us to help consumers make healthier choices, without having to compromise on satisfaction or enjoyment.”
There are three flavours – Lemon Cheesecake, Chocolate with Choc Chips and Turkish Delight – available in a 1kg tub format.
The range is now available at all leading supermarkets.
Source: Lancewood