06 Jul McDonald’s SA: You want to Supersize it?
Compared to its worldwide expansion, McDonald’s has had a slow start in South Africa. But under the ownership of Cyril Ramaphosa, it wants to double in the next four years. The Daily Maverick meets MD, Greg Solomon (left)...
28 Jun Styling the Big Mac
If you have ever queued for a McDonald’s burger drooling over the photos on the menu, you’ve probably wondered why your Big Mac never looks the same, even if you're not surprised. And ditto for most other fast food joints.
McDonald's Canada has...
27 Jun COMMENT: McOlympics? That’s fine with me
Who cares if the Olympics are sponsored by Coca-Cola and Cadbury? The critics of London 2012’s fast-food funders can go take a running jump, writes Rob Lyons in this provocative piece...
23 Feb Is McDonald’s losing that lovin’ feeling?
Most marketers would love to be McDonald's. It's the world's largest fast feeder by sales. Global same-store sales rose 5.6% last year over 2010 -- its eighth consecutive year of positive same-store sales. It's rated the world's No. 6 brand by Interbrand...
23 Jun Burger King looks set to come to SA
The battle for the SA burger-share-of-mouth is hotting up, with news that we could soon be snacking on Big Whoppers - Burger King has said it is assessing opportunities in SA as sluggish economic growth in its US home market continues to hamper sales, making...
20 May Under fire, Ronald McDonald tries to prove he’s still cool
Is Ronald McDonald getting too old? Kids nowadays seem more interested in smart phones and cool apps than his over-painted smile, floppy shoes and silly demeanour. He also seems out of step with McDonald's new efforts to appeal to adults. And he’s fallen flat in...
08 Apr Fast food can effect your behaviour whether you eat it or not
The effects go far beyond nutrition and health. You don't have to consume fast food to be the target of some of its most insidious effects. A team of Toronto researchers has found even incidental and unconscious exposure to the fast-food symbols all around...
18 Mar Cyril Ramaphosa has become McDonald’s big cheese
Fast-food chain McDonald's Corporation has appointed Shanduka Group chairman Cyril Ramaphosa as new developmental licensee for SA, and he will be responsible for the operation of McDonald's restaurants in SA.
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