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Obsessing over calories alone has left dieters with an empty feeling. And so calorie counting that defined dieting for so long is giving way to other considerations, like the promise of more fibre or natural ingredients. That is chipping away at the popularity...
A memorable TV ad that helped spur Diet Coke's massive success was the Diet Coke Break. That was in 1994 where a builder gets his kit off for a team of female office workers at tea-time, to a ballsy Etta James soundtrack. As Diet...
Who would have guessed that a cloyingly sweet, mass-produced, calorie-free drink would become the most stylish drink in the world? As Diet Coke celebrates its 30th anniversary, this article toasts the top of the pops.
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Beginning September 1, the Diet Coke cans will look a little different. The new design, created by Turner Duckworth, first showed up on supermarket shelves last year as a limited-edition package, but it will now become the regular face of the leading soda...
Diet Coke celebrates its 30th anniversary this year, and like many crossing over into their 30s, the brand can look back on some significant achievements and forward to some daunting challenges as well, says Mintel analyst, Sarah Theodore. [This article has...
When it comes to Coca-Cola products, people tend to be die-hard fans. While Diet Coke has been a leading sugar-free soft drink since it was first released in 1982, it came to light that young adult males shied away from this beverage -- identifying it...