17 Jan 2013 Ketchup-squeezing chip containers – great new fast food concept

The uninspired design of the ketchup packet has to be one of the worst parts of the fast food experience; clumsy and messy. Korean designers Hwan-dong Lee, Myung-gyu Kim, Nari Lee and Tae-no Yoon tasked themselves with coming up with a better solution. Introducing the Ketchup Presser…

It’s an improved design on the cardboard french fry container used by fast food joints around the world. The top flap extends so you have a clean place to put your ketchup for dipping.

But the real star of the show is a strategic slice on the side that lets you slide a ketchup packet through and squeeze out its contents without getting your fingers dirty. It’s brilliant and simple.

Will it ever be a reality?

Source: Gizmodo Australia

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