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Coca-Cola kills TaB, after almost 60 years

Coca-Cola kills TaB, after almost 60 years

Coca-Cola has confirmed that it will stop selling TaB across the world, including in South Africa. TaB was launched in 1963 – the company’s first sugar-free soft drink brand, aimed at consumers who wanted to “keep tabs” on their weight. It was eventually eclipsed by Diet Coke, which came to the market in 1982. In […]

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