Who needs coffee for breakfast when you can pour Wired Wyatt’s caffeinated maple syrup over your Wired Waffles? Americans, it turns out, are willing to gobble up caffeine in all kinds of foods — from potato chips to sunflower seeds to beef jerky. Not to...
The influence of ‘naturality’ over food and beverage product development will continue to grow in the coming year, according to the latest edition of New Nutrition Business’s trend-spotting report, 10 Key Trends in Food, Nutrition & Health 2013. This highly-regarded annual report...
The influence of ‘naturality’ over food and beverage product development will continue to grow in the coming year, according to the latest edition of New Nutrition Business’s trend-spotting report, 10 Key Trends in Food, Nutrition & Health 2013. This highly-regarded annual report...
AeroShot Pure Energy, the new aerosol product provides consumers with a shot of caffeine, vitamins, and natural flavours from a portable, single-use dispensing device, has been commercialised this year. This article looks at Aeroshot and its packaging in detail....
A new energy category has emerged, along with piles of celebrity-endorsed fanfare, in the US: Sheets Energy Strips – novel dissolvable strips delivering an instant hit of caffeine and B vitamins. The entrepreneur behind the product believes the category could be worth $1bn in the...