Synercore launches new range of baking premixes

The R&D teams at Synercore continue to explore new ingredients, products and innovations – their latest commercial launch is Blom Bake, a range of high quality and easy-to-use bakery premixes.

Blom Bake Scones

In the past few years, Synercore’s Innovation Shop and Innovative Research Solutions have launched three successful products, Dear Body Skin & Gut Powder, Ginger Brew Ginger Beer Powdered Drink and YanguMasi Amasi Processing Aid. The Blom Bake range is the latest addition, launching in late 2021.

The story behind Blom Bake starts with Chris Blom, a founding member of African Food Industries (AFI), the sales and application business unit within Synercore.

With a passion for baking and an extensive knowledge about milling, he was dedicated to teaching and helping artisanal bakers create the best products possible.

Blom passed away in October 2020, and in his memory the Blom Bake range was created. Tertius Cilliers, Synercore’s CEO described Chris as “a philosopher and unique individual that did not accept the status quo, always pushing to improve and innovate.”

The vision for Blom Bake is a premium bakery range that offers consumers quality, convenience, and versatility for DIY home baking. Each premix only requires one or two additional ingredients for the creation of a variety of baked products that come out perfectly every time.

Blom Bake Sponge Mix

The range consists of five premixes:

  • The Bread, Roll & Vetkoek Mix delivers up to two loaves of white bread, 12 white bread rolls or 30 vetkoek.
  • The Flapjack Mix only requires milk and eggs as additional ingredients and makes about 15 flapjacks or 30 crepes.
  • Versatility is what makes the Sponge Mix unique, with one 500g premix, customers can bake up to 24 cupcakes, a two-layer sponge cake or a decadent swiss roll.
  • By just adding milk, users can create fresh scones with the easy-to-use Scone Mix.
  • Madeira & Waffle Mix creates a sweet and dense dough that can even be used as the base of a carrot cake.

To reflect Chris’s philanthropic spirit, R2 of each sale will go towards The Chris Blom Foundation that supplyies baked goods to a few selected local schools in the area around Synercore’s production facilities in Klapmuts and Midrand, as well as to the Shiloh Synergy upliftment program.

“In celebration of Chris’s legacy, the Blom Bake range is an innovative showcase of Synercore’s bakery capabilities, ingredients, and formulation offering,” says Cilliers.

“Chris was a social butterfly, always friendly and full of joy, which is what the Blom Bake brand wants to represent. By bringing that same joy and laughter into the homes of other families, we hope that they too can create lasting memories together.”

Blom Bake can be bought on Synercore’s Innovation Shop website, with distribution to smaller retail selected stores in Gauteng & the Western Cape.

Synercore: Read more here