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SA’s Pura Soda has billion dollar ambitions

SA’s Pura Soda has billion dollar ambitions

Three years after launching into its local market, the South African lower-calorie, lower-sugar soft drink brand, Pura Soda, is riding the right trend waves and is already available in 13 countries, including the US. Founder and CEO, Greig Jansen, ascribes the company’s growth to hard work, planning and market research, but acknowledges that the startup has […]

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