Newsletter 07 February 2014

7 February 2014
 Your weekly food-drinks industry
and insights…
SmartStuff:    “If you want to feel rich, just count all the gifts you have that money can’t buy.”  Unknown


Editor’s Stuff: Two potential game-changers?
Who can ever be bored working in the food industry? Every week never fails to bring a heap of new developments and insights to the fore – and the two that particularly piqued my interest are these, both potential game-changers in their realm:

SA’s ozone-based sanitising innovation
Will ozone become a major hygiene technology in the food industry? ArcAqua, the South African developer of the ozone-based sanitising system of the same name, believes it has this potential. It’s also captured the attention of Remgro’s venture capital firm, Invenfin.

US: Coming soon – DIY Coca-Cola!
Coca-Cola and Green Mountain Coffee have delivered a blow to SodaStream — the beverage behemoths have entered a 10-year agreement to develop Coke brand products for the Keurig Cold, a yet-to-be-launched system similar to SodaSteam’s soda-making device. The timing is indeed fascinating!

Enjoy this week’s read!

Brenda Neall: publisher & editor

Great food tech jobs on offer at Woolies and Denny! FOODStuff SA is a hub for
food-bev industry recruitment
! Click here

QPro International

  Local News and Developments
Global fast-food chain Burger King is hoping to replicate its success in the Western Cape in the more lucrative Gauteng market, with lengthy queues marking the opening of its first three stores in the province last weekend. 
SA’s Department of Health is giving consideration to a “sugar tax” to encourage South Africans to consume less of the sweet stuff, according to head of non-communicable diseases, Prof Melvyn Freeman.
 The Consumer Goods Council of SA (CGCSA) is urging retailers, wholesalers and manufacturers of food and other goods to subscribe to an express recall system that will reduce product recall time.

LRQA’s food safety training fest in March
Lloyd’s Register (LRQA) is holding a series of comprehensive food safety training courses in Jo’burg in March. It’s essential for everyone involved in the food industry to fully understand critical food safety regulations, and the courses are designed to deliver all the skills needed to design, implement and maintain a management system that meets the requirements of a broad range of standards, including FSSC 22000, HACCP & ISO 22000.

New issue of FST!

SAAFoST’s official magazine, FST (SA Food Science and Technology) celebrates its third year in print. The latest issue is out… and features include:
• Microbially polluted irrigation water
• Troubleshooting colour changes in beverages
• Salt reduction in bread
• Gum system solutions
To subscribe, visit

In case you missed it: BOS enters sports drink market with new BOS SPORT
Fast-track BOS Brands has entered the sports drink arena with the launch of rooibos-based BOS Sport. The product reinforces its philosophy of creating healthy, colourant free and preservative free beverages – using only natural flavours and premium ingredients.

SA’s black middle class plays catch-up

Time and again, observers have been surprised by the substantial differences in the consumer behaviour of white and black members of the middle class. Why? And what do these differences mean for the prospects for growth of the market for particularly high-end goods? 
Kerry Citrus

 International Developments

WHO predicts global cancer surge fuelled by alcohol, smoking and obesity

A global drive to tackle the causes of cancer linked to lifestyle, such as alcohol abuse, sugar consumption and obesity, has been urged by the World Health Organisation as it predicts the number of new cases could soar 70% to nearly 25 million a year over the next 20 years. 

Nestlé sells PowerBar

Nestlé has sold its premium sports nutrition business under the PowerBar and Musashi brands to a US-based Post Holdings. Nestlé’s premium sports nutrition business operates mostly in the US, Canada, western Europe, Australia, New Zealand and Japan. With mainstream breakfast cereal sales in the US stagnant, Post has worked to diversify its business.

COMMENT: Mexico’s ground-breaking soft drink tax

A groundbreaking tax on sugar-sweetened beverages became law in Mexico in January 2014. Public health advocates are watching closely to see what impact – if any – the tax will have on consumption… commentary from New Nutrition Business’s Julian Mellentin. 
Russia’s deeply-ingrained vodka binging leads to an “extraordinarily” high risk of an early death for Russian men, an Oxford study has found.

World Bank: Fish farms to supply two thirds of global food fish by 2030

Aquaculture will provide close to two thirds of global food fish consumption by 2030 as catches from wild capture fisheries level off and demand from an emerging global middle class, especially in China, substantially increases. 

 Trends, Marketing and NPD

Deconstructing what consumers mean by fresh, less-processed foods
Consumers used to think of processed foods as helpful around the kitchen. Major shifts in food culture have changed that thinking, so that many people now view processed food as a path to health conditions including obesity, diabetes, behavioural problems and cancer…

US cereal makers throw down non-GMO gauntlet

Many big brands are “playing a waiting game” right now to see whether moves by General Mills and Post Foods to axe GMOs from iconic brands (Cheerios and Grape Nuts) will have a domino effect, say analysts at Euromonitor International.
New ideas for breakfast
Innovators are fusing different breakfast concepts to create new solutions for “the most important meal of the day.” For example, Kelloggs Nutri-Grain Crunch Cereal Biscuits are designed to be enjoyed with your favorite hot beverage.
Best Super Bowl 2014 food and beverage ads
The 2014 Super Bowl was pretty much over by the end of the second half. While the more than 100 million viewers lost interest in the game, the advertisers were the real winners during TV’s biggest commercial day of the year. Here are some of the top food-bev ads aired during this massive US football event. 

JWTIntelligence’s annual list of 100 Things to Watch for the year ahead is a report that always delivers fascinating and accurate insights, and is one of the best annual Trends reads. 

Euromonitor’s Top 10 Global Consumer Trends for 2014
Market Research Company Euromonitor International has released a new white paper report identifying the top 10 consumer trends for 2014 with a focus on consumer behaviours and beliefs going into the new year. It’s free to download, but here are its kernals…
 See all 2014 trends reports here!

SC Products

 Food Science, Technology and Ingredients

Why do greens reject the science on GMOs?
In green circles, contrarian climate “experts” are renounced, but GMO contrarian “experts” are embraced. Similarly, greens accept the consensus scientific judgement on climate change but reject it on GMOs. Why is that?  

Gluten-free claims: Not all gluten is equal…

At the start of 2014, it is likely that the implementation of R 146/2010 (SA’s new labelling regulations) is now in full swing. All food industry role players should be fully aware of the requirements for allergen labelling, including the stipulations for gluten declarations and for ‘gluten-free’ claims. Cape Town’s FACTS team (Food & Allergy Consulting and Testing Serivces) clarifies some matters on making such a claim. 
Milk protein measurement standard is expanded globally
The International Dairy Federation and the International Organization for Standardization have joined forces to expand the scope of an international standard used worldwide in the dairy industry to measure the protein content of cow’s milk. 

Before Soylent: a brief history of food replacements

As Soylent, the much-publicised drinkable, beige macronutrient goop, readies to make its first official delivery next month, here’s a look at other attempts to replace, redesign, or radically reimagine what we eat. 

Entry-level weighers-bagmakers for Africa

Ideal for local condistions, Ishida Europe has developed a range of entry-level weigher/bagmaker combination units which offer an economic, medium speed solution for food manufacturers, thus delivering a fast payback on a reduced investment cost while ensuring consistent weights, pack quality and seal integrity. 

 Health and Nutrition

Sugar on trial
It has been called toxic, addictive and deadly, the driving force behind obesity, heart disease and diabetes. Is sugar really so bad? The New Scientist investigates… 

COMMENT: Why ordinary food will be the new medicine of the future

Few if any topics get more press than the effect of food on our health. It’s constantly present, even if buried in our subconscious mind. Sex, politics and religion are intensely personal topics, but food and health is in that same rank. Intense interest, however, does not translate into a consensus on which diet best nourishes us… some anti-Paleo, anti-establishment food for thought from T Colin Campbell, PhD, Professor Emeritus of Nutritional Biochemistry, Cornell University. 

Top diet trends for 2014

What fad diets are hot? What’s out? Which foods top the list? US PR group, Pollock Colmmunications partnered with Today’s Dietitian to conduct a survey of more than 500 registered dietitians and found that America’s demand for nutrition information is at an all-time high. [American in focus, but great insights. Ed] 

 Weird, Whacky and Wonderful Stuff

Ten tips to tasting beer like a pro

There is no denying South Africa’s long love affair with beer. With well over 100 different kinds added to the national beer menu in recent years, beer lovers have plenty more reasons to toast. But even with their growing popularity, choosing any of the many varieties of beer available can be intimidating. Frieda Dehrmann, Consumer Science and Sensory Manager at SAB, offers some advice. 

How to open canned food without a tin opener

We have all had that moment where we have lost the tin opener. No matter which drawer you open, it does not seem to be there. This surprisingly simple technique shows how you can open a can of food without an opener.

17 mind-boggling facts about pineapples

Pineapples are weird. They look weird, they’re weird to cut into, they’re not easy to put into your grocery trolley… These 17 facts, however, prove just how strangely awesome pineapples are.

Food bites…2014: They said it….

Reductionism flaws nutrition science and medicine
“THE food and drug corporate complex increasingly infiltrates and corrupts academic research. It also helps steer food and health policy and public nutrition information in a direction of their liking. Such mischief becomes possible because of a fundamental flaw in how we think about the concepts of biology, nutrition and medicine.
   “We focus on parts but fail, miserably, to see the whole. When we rely only on parts, almost any health claim can be made to look good. This deeply embedded reductionist practice occurs in response to a “free market system” that requires a system of intellectual property protection that depends on a description of parts, appropriately patented and specifically described. In nutrition, this means relying on individual nutrients; in medical practice, this means relying on drugs.
   “Nowhere, in my opinion, is this flaw of worshipping biological parts rather than the whole more damaging than it is in the science of nutrition and in the practice of medicine.”
T Colin Campbell, PhD, Professor Emeritus of Nutritional Biochemistry,
Cornell University, read more
Monsanto boss acknowledges poor communication
“WHEN I look back over the last several decades, I realise that our business has done a really good job of engaging with the science community, the agricultural chain and our farmer customers. We simply haven’t engaged enough at the level that we should have with all the audiences, and for that, we apologise. I apologise myself.”
Hugh Grant, chairman and CEO of Monsanto, read more
Nu-Tek Sodium Reduction Technology
 Bidfood Solutions
Annelie Coetzee Consulting 
Swift Micro Labs
Par Excellance
Professional Career Services
Fenris Personnel
The HR Company
ProCert Southern Africa
Progress Excellence
Fenris Personnel
Brenda NeallPublished weekly as part of and, this newsletter is a cherry-picking, agglomerating service for all food and beverage industrialists. It aims to be topical, insightful, provocative, intelligent… fast, fresh and full of additives!
FOODStuff SA and DRINKStuff SA, websites with reams of pertinent and interesting stuff about FMCG food-beverage manufacture from farm gate to retail shelf, are published and edited by Brenda Neall. For editorial and advertising matters, contact her at: [email protected]