26 Jun 2023 Hellmann’s Mayo makes a local return

Pick n Pay has bought back Hellmann’s Mayonnaise to its shelves, astutely tapping into the storm of disappointment when Unilever announced earlier this year it was culling the imported brand.

At the time, Pick n Pay assured customers it was hard at work on plans to get the iconic mayonnaise brand back in stores as soon as possible. True to its word, customers can stock up right now on the much-loved mayonnaise in over 100 stores nationwide, in two new-format jars, 800g and 400g.

“When the local supplier delisted the product earlier this year, our customers were heartbroken,: says Calvin Watson, HOD Edible Groceries at PnP.

“In keeping with our customer promise to deliver the products they want and need, we immediately started exploring other supply options around the world to get the product back on our shelves as quickly as possible,”

Source: BizCommunity.com