Tracing and archiving SA’s huge flavour landscape

Published by culinary-minded Cape Town design agency Studio H, the new 100+Flavours digital report is a downloadable statement of South Africa’s extensive epicurean identity.

100+Flavours serves up some of our nation’s best-known ingredients, recipes, cooking methods and tastes. It is the result of extensive research into, consultation on and consumption of our nation’s diverse edible and quaffable landscape.

Studio H is best known for publishing annual food trend reports, but as founder and creative director Hannerie Visser (the eponymous H) says: “Through our ongoing consultation work and curation of projects over the years — mostly for food brands — we have identified an urgent need for comprehensive, accurate archiving of South African knowledge.

“100+ Flavours is the first in a series of reports that will be published on this educational but accessible and entertaining platform – and we’re now set to expand our reach and repertoire with the launch of this first-of-its-kind digital hub.”

Created in collaboration with food anthropologist, Dr Anna Trapido, the digital document follows on from the 100+ Flavours installation, which was mounted at the V&A Waterfront, Cape Town, in 2021.

“Through our ongoing consultation work and curation of projects over the years – mostly for food brands – we have identified an urgent need for comprehensive, accurate archiving of South African food knowledge,” says Visser.

In an authentic and engaging way, 100+ Flavours showcases the overlapping influences – ancient and modern, urban and rural – that have created regional and cultural variations on shared themes – vetkoek meets magwinya, tšhotlo fuses with fynvleis, and bunny chows become kota and spathlos.

The report highlights – in a comprehensive yet easy-to-understand way – the major impact that the ravages of colonialism, apartheid, poverty and dispossession have had on who consumes what, where and how often in South Africa.

“It also draws attention to the insightful social, economic, political, and psychological local stories that are infused into every spoon of soured sorghum ting and each bite of biltong. There is a tale to be told through every mouthful of mebos and each crunch of madzhulu termites. And there are ancestral acknowledgements in every sip of amasi, boegoebrandewyn and umqombothi.”

“The aim of the report is not to draw up a definitive list of all foods for all times and all peoples, but rather to stimulate debate and whet appetites for further epicurean investigation,” says Dr Anna Trapido.

Get the report

The 100+ Flavours report can be purchased and downloaded from https://www.studio-h.co.za/100-flavours and costs from R950 per copy. In-person or digital presentations, as well as immersive ingredient deep-dives for groups can be arranged on request.

To celebrate the launch of the report, the studio teamed up with designers, Hoick, to turn their street-facing office window into an interactive culinary library – to give passers-by a sneak peek into our shared culinary heritage. The window also acts as a showcase of the studio’s expertise as food futurists and installation designers.

The interactive installation can be visited at Tiny Empire, 37 Buitenkant Street, District Six, all hours of the day.

Source: Studio H

No Comments

Sorry, the comment form is closed at this time.