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Budweiser

Anheuser-Busch accused of watering down several brands

And we thought they just liked it this way? Two California residents are suing Anheuser-Busch, alleging that the company waters down Budweiser and other beers “significantly” to boost profits, their attorneys announced Tuesday.

The class-action lawsuit alleges that the maker of the “King of Beers” has the technology to precisely control the amount of alcohol in its beers but adds water so that the alcohol is well below the advertised figure of 5% by volume, the suit said.

“There are no impediments – economic, practical or legal – to AB accurately labeling its products to reflect their true alcohol content,” the 18-page lawsuit said. “Nevertheless, AB uniformly misrepresents and overstates that content.”

The beer maker rejected the lawsuit’s allegations.

“The claims against Anheuser-Busch are completely false, and these lawsuits are groundless,” said Peter Kraemer, vice president of brewing and supply for Anheuser-Busch. “Our beers are in full compliance with all alcohol labeling laws.

“We proudly adhere to the highest standards in brewing our beers, which have made them the best-selling in the US and the world,” he said.

The lawsuit alleges the other watered-down beers are Bud Ice, Bud Lite Platinum, Michelob, Michelob Ultra, Hurricane High Gravity Lager, King Cobra, Busch Ice, Natural Ice and Bud Light Lime.

But the suit doesn’t provide figures for the allegedly watered-down alcohol content.

Nina Giampaoli and John Elbert, who reside in Sonoma County, California, are the plaintiffs who say they stopped buying Budweiser after learning of the alleged mislabeling, the suit said.

Their $5-million suit filed last week in federal court in San Francisco, alleges violations of California’s consumer protection laws and Missouri’s Merchandising Practices Act…..

CNN: Read the full article

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